No adulteration:Food safety officials handing out pamphlets in the city
on Thursday
Food Safety Express, a vehicle loaded with
audio-visual equipment and awareness materials on prevention of food
adulteration, began its journey in the district on Thursday to propagate
the importance of food safety among consumers and food business
operators.
The express was flagged off by Collector
Anshul Mishra at Sairam Matriculation Higher Secondary School at
Goripalayam here in the presence of senior district officials and
representatives of consumer protection associations.
It
will travel across the district from March 21 to April 8 covering urban
and rural areas to create awareness of the Food Safety and Standards
Act 2006.
A team of food safety experts and consumer
activists will visit schools, colleges, markets, hospitals and important
public places explaining the features of the Act. Trained personnel
will also demonstrate detection of adulteration in food items by using a
special kit called ‘annam,’ which was developed by CONCERT, a sister
organisation of the Consumers Association of India. Consumers and Food
Business Operators will get information through bilingual
portalwww.foodsafe.caiindia.org.
Kalyani Rajaraman,
project manager for the mass awareness campaign, J. Suguna, Designated
Officer for Food Safety, Madurai district, Ashok Kannan, secretary,
Public Welfare and Consumer Protection Association, and Rajendran,
District Consumer Officer, were among those who spoke at the
flagging-off function.
Apart from Madurai, the
express, which started its journey in Chennai on January 17, is reaching
out to consumers in Chennai, Vellore, Coimbatore and Tiruchi.
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